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Lunar New Year Festival 30th+ in ALHAMBRA, CA

Date 02/09/2025
City/State ALHAMBRA, CA
Promoter K & K Communications
Event Name Lunar New Year Festival 30th+
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Event Location Main Street
Craftmaster Codes $375+,10x10,A,AC,CL,JY,CMR $550,F $550
35,000+ATTN,CR,INS,OS,11/30 DL+$50,AO
250 BTHS,PWR $100,TP,FREE ADM,10am-6pm
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Additional Info A large-scale lunar New Year celebration, this Southern California event begins with a three-week art exhibit in Alhambra City Hall . The main celebration is a one-day street festival on Valley Blvd. , the heart of the Chinese commercial district in the San Gabriel Valley . The festival’s attendance has increased steadily over the years, now averaging 40,000. Corporate America utilizes this venue to reach out to the Asian communities.

The street festival will be held on 5 city blocks on Valley Blvd. from Garfield Ave. to Almansor St . This is the most concentrated Chinese-American commercial district in Southern California . 250 booths, some with featured activities, such as a dragon boat rowing station, an auto square, children's workshops, a health fair and cultural demonstrations, that provide festival-goers with a taste of the Asian culture. Giveaways, fun games, and ethnic foods attract long lines of attendees. Young and old alike enjoy the exposure to Asian culture and strengthening of community ties this event affords.
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